Posted on February 15, 2012 by Heidi Sloss
The other day I was talking to a woman who is a professional organizer and re-designer. She contacted me, out of the blue, to see if I needed or wanted her service. Her voice mail was a 15 to 20 second pitch to me about her services and what she could do for me. When [...]
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Posted on February 6, 2012 by Heidi Sloss
Last week, as I was giving my keynote presentation, “Fortune is in the Follow-Up” at Loral Langemeier’sevent in South San Francisco, we talked about the difference between running a business and being engaged in an expensive hobby. I found an article comparing the two. While I can’t find the original author, I updated it to reflect [...]
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Posted on January 16, 2012 by Heidi Sloss
I have jumped in feet first and have hit the ground running. Am I excited? absolutely! Am I a bit scared? you bet! But I wont let anything stop me from taking a big juice bite out of life this year. 2012 is the year my investments from the past four years are come together. [...]
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Posted on January 9, 2012 by Heidi Sloss
We all need inspiration to help us accomplish our dreams, become the person we want to be and to keep moving forward with purpose. In chapter 5 of my book, Fortune is in the Follow Up: 5 POWER Strategies to Grow Your Business, I share different ideas for finding inspiration through books, plays, movies and songs. [...]
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Posted on December 22, 2011 by Heidi Sloss
Power Partners are a great way to grow your business, by leveraging your relationships with other business partners. All businesses are already involved in partnerships–with our clients or customers! Our client relationships are an important partnership that we all have, however these are not the only strategic alliances we can develop. Savvy business owners create [...]
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Posted on November 16, 2011 by Heidi Sloss
How has your year gone for you? Live up to your expectations for earnings? Happy with the results you had? If you can’t answer positively for any of these questions OR if you want to do even better for next year, now is the prime planning time. For me, my year went far beyond my [...]
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Posted on October 26, 2011 by Heidi Sloss
Why do you get out of bed in the morning? It is because you HAVE to or because you WANT to? There is a big difference between the two and if you have too many days in which you get up and because you have to, it will show in the quality of your work [...]
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Posted on September 21, 2011 by Heidi Sloss
The difference between businesses that make it and those that don’t is rarely based on talent and is mostly based on marketing! And for many small businesses this comes down to a dollar investment proposition. Too many business owners under spend on marketing, thinking that not spending is the same as saving. This is not [...]
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Posted on September 14, 2011 by Heidi Sloss
Hi Everyone, It is really happening–I am about to launch my new book, Fortune is in the Follow Up: Five POWER Strategies to Grow Your Business in just two weeks, on September 28th, 2011. This will be the first day that my book will be available for purchase and I writing to ask you for [...]
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Posted on September 7, 2011 by Heidi Sloss
Good Enough is Good Enough! In my new book, Fortune is in the Follow Up, I write about a big problem for today’s business owner–the need to make decisions without constantly second guessing yourself. Simply put: It’s critical for all business owners to be proactive in today’s changing marketing. And to do that, you have [...]
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Posted on August 29, 2011 by Heidi Sloss
This excerpt is taken from Chapter One of my book, Fortune is in the Follow Up: Five POWER Strategies to Grow Your Business, being launch on September 28th 2011. Here is How to Select a Target Market Identifying an effective target market is one of the most mentally challenging tasks that requires discipline, time, and [...]
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Posted on August 19, 2011 by Heidi Sloss
Can Anyone Be Good At Networking? Here is an excerpt from my upcoming book, Fortune is in the Follow Up, which teaches business owners 5 POWER Strategies on how to grow their business. This is from the bonus chapter titled, The Power of Networking: 5 Simple Strategies to Make Money. I also use this information [...]
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Posted on August 4, 2011 by Heidi Sloss
Since my last newsletter, so many things have happened: I finished my book—Fortune is in the Follow Up, traveled to Yosemite to celebrate a cousin’s 50th birthday, lost 25 lbs, went east to New York, New England and Niagara Falls, and my son turned 21. Whew! Lots of things, some of which were easy and [...]
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Posted on June 16, 2011 by Heidi Sloss
Someone once said that one can not have it all, and while that may or may not be so, what is true is that we can not do it all—certainly not all at once!What is a business owner to do? Delegate—early and often. C.J. Hayden wrote in her book, Get Clients Now (2ndedition), “Asking for [...]
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Posted on May 18, 2011 by Heidi Sloss
I am writing a book, Fortune is in the Follow Up that teaches 5 Power Strategies to Grow Your Business, and it has been quite a journey for me. The actually writing has not been hard, but there are all sorts of other tasks involved with this project that have pushed me past my comfort [...]
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